Everything you need, none of the upsell.
Real deliverables, with the boundaries written down. So you know what you're paying for and what counts as extra.
One page, one goal.
No navigation. Single call to action. Message matched to the ad or email that sent the visitor there. Conversion-focused from the first line.
Form and confirmation built in.
Lead form connected to your CRM or email system. Thank-you page with a clear next step. Lead data going somewhere useful, not a mailto link.
Optional: test two versions.
Two headline or CTA variants built and split-tested. We read the data after thirty days and apply the winner.
Loads fast on every device.
Landing pages should load in under three seconds. We build light, avoid unnecessary scripts, and verify with PageSpeed before launch.
The order we work in.
A clear sequence so you can budget time, money, and risk against the work.
Brief.
Audience, offer, traffic source, and conversion goal documented before design starts.
Design.
Page layout and copy reviewed for message-match and conversion hierarchy before build.
Build.
Developed on your platform or a standalone URL. Form integrations connected and tested.
Launch and Measure.
Live with analytics and conversion tracking. Data reviewed at thirty days.
Common questions.
How is a landing page different from a website page?
It has one job and removes everything that competes with it, usually including the navigation. A website page helps someone explore; a landing page helps someone decide. Mixing the two produces a page that does neither well.
Do we need a separate page per campaign?
If the campaigns promise different things, yes. Sending traffic from a specific ad to a generic page is the most common reason paid campaigns underperform: the promise in the ad has to be the first thing on the page.
Should landing pages be indexed by search engines?
Usually not for paid campaign pages, because near-duplicate variants competing in organic search does nothing useful. Pages built to earn organic traffic are a different thing and should be indexed.
How do we know if a landing page is working?
Conversion rate against the traffic sent to it, not visits. That requires the goal to be tracked properly before launch, which is the step most often skipped and the reason many campaigns cannot be evaluated afterwards.
Get a quote on landing pages.
Tell us a bit about your environment and we'll come back with a scoped proposal in two business days. No obligation, no pressure.
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