Everything you need, none of the upsell.
Real deliverables, with the boundaries written down. So you know what you're paying for and what counts as extra.
Shot style, framing, and grading.
Documented rules for composition, subject distance, background treatment, and colour grading. So anyone picking a stock image gets it right.
Approved sources and initial image set.
We source an initial library of on-brand stock images and note where to find more. No more generic blue-sky handshake photos.
For when you hire a photographer.
A written brief covering shot list, wardrobe direction, location treatment, and deliverables. Hand it to any photographer and get consistent results.
Photos that match your identity.
Photography direction tied to your colour palette, typography tone, and overall brand positioning. Not generic.
The order we work in.
A clear sequence so you can budget time, money, and risk against the work.
Audit.
Review existing images across your website, social, and printed materials. Identify what's working and what contradicts the brand.
Direction.
Written photography style guide covering shot style, subjects, grading, and approved sources.
Curation.
Initial stock image set curated to the guide. Delivered with file names and source links.
Brief.
Photographer shoot brief for any upcoming original photography. Includes shot list and delivery specs.
Common questions.
Why not use stock photography?
You can, and for some purposes it is fine. What it cannot do is show your actual crew, equipment and sites, which is the thing a prospective client in a trade or resource business is looking for. Generic office stock is actively unhelpful for a business whose work happens outdoors.
What does a shoot involve?
A shot list agreed in advance, a half or full day on site, and edited images delivered in web and print resolutions. The preparation matters more than the day: knowing which vehicles, people and locations are needed prevents a return visit.
Do we need releases for staff in photos?
Yes, and it is straightforward. Written consent from anyone identifiable, obtained before the shoot rather than chased afterwards. Client sites usually need permission too, particularly on industrial or secured sites.
How long do images stay usable?
Three to five years for most, less if uniforms, vehicles or equipment change visibly. Photography that features a vehicle in old branding dates the moment the fleet is rewrapped, which is an argument for doing both together.
Get a quote on photography direction.
Tell us a bit about your environment and we'll come back with a scoped proposal in two business days. No obligation, no pressure.
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